Latest Eyewear Fashion News and Updates

Frames June 26, 2022June 26, 2022 tatiana

LINDBERG Thintanium Glasses – The Best Way to Express Your Individuality

“Your style –Your choice!” – this is what LINDBERG is all about. The world-famous Danish eyewear brand is known for its commitment to innovation and love for customization. Each and every LINDBERG frame is a product of great knowhow and craftsmanship. Their revolutionary eyewear concept, the LINDBERG building system, gives every wearer the freedom to create their own pair of uniquely perfect glasses. More than 600 various designs, 36 eye-catching titanium colors, 3 different temple lengths, 6 nose pads and…

New Collections June 21, 2022June 21, 2022 tatiana

Step into Summer in New Opulent Sunglasses ⁠from Barton Perreira – Sculptural Frames for Sophisticated Women

⁠Beautiful eyewear pieces without compromise. This is what Bartron Perreira is all about. Every angle and every curve of a single BP frame is meticulously crafted by hand in Japan. Distinguished by their passionate attention to each refined detail, Bill Barton and Patty Perreira create eye-catching sun and optical frames with flawless design. The new Barton Perreira SS2022 collection draws inspiration from vintage silhouettes, architecturally sculptural forms and natural colors. Paying homage to all of those women who embrace their…

Frames, New Collections June 16, 2022June 18, 2022 tatiana

Andy Wolf AWearness Collection – Sustainable Classic Eyewear

For over 15 years, Andy Wolf has taken passion as something precious. It is passion that makes burning hearts to create unique eyewear designs and bring them to life. It is passion that takes skilled hands to make each new collection, to check it, to pack it and to ship it. It is passion that has driven dreamers like Andy and Wolfgang, who have carried the idea of AWearness inside them for a long time. The new AWearness collection by…

Etnia Barcelona OJO Vol.2 Sunglasses 2022

Collaborations, New Collections June 8, 2022June 8, 2022 tatiana

Enjoy All Eyes on You with New Ignasi Monreal x Etnia Barcelona Sunglasses

Etnia Barcelona means boldness. Boldness means Etnia Barcelona! The celebrated Spanish eyewear brand always looks forward to the future, offering daring and extravagant frames that scream individuality. Thanks to Etnia's link with the world of art and the great admiration its designers feel for young talented artists, the brand creates exclusive eyewear pieces, loved by celebrities all around the world. Margot Robbie, Gigi and Bella Hadid, Dua Lipa, Nick Jonas, Brad Pitt, Cate Blanchett, Beyonce, Jayz, and more stars choose…

Oliver Goldsmith Ted Baker Collaboration 2022

Collaborations, New Collections June 5, 2022June 8, 2022 tatiana

Heritage Born in Britain – Oliver Goldsmith x Ted Baker Sunglasses

We, at EuroOptica, love collaborations, especially when two global iconic brands decide to share their values, traditions and vision. This year is rich in exciting collabs that have brought us a range of stunning glasses, such as fresh and colorful transparent frames from D&G x Persol, refined and innovative spectacles from ic! berlin x Mercedes-Benz, ultra-modern Domino sunglasses from Barton Perreira X Teddy Vonranson, and many more. Now, we’re excited to bring to your attention THE TALE OF TWO ICONS:…

New Collections May 26, 2022May 26, 2022 tatiana

Ray-Ban Presents the Colorblock Collection – Bold Sunglasses For a Festive Summer Season

A little bit of summer is what the whole year is all around! That is why it’s so important to enjoy every single moment of this beautiful season! Once again, Ray-Ban is on the crest of the wave with its new Colorblock Collection, a range of bright and badass sunglasses “born” to take this season’s hottest eyewear trend (the wayfarer frame) to the next level. Contrasts are in and the summer is on! Ray-Ban Colorblock Collection 2022 Famous for its…

Persol x Dolce Gabbana Eyewear Collection

Collaborations, New Collections May 23, 2022May 23, 2022 tatiana

Dolce&Gabbana x Persol Collaboration: Unmistakable Eyewear Styles

Two luxury brands, Dolce&Gabbana and Persol, partner together for an exclusive collaboration that embodies the encounter of two Italian icons reinventing style codes. Inspired by the rich heritage of both brands, the eyewear collection presents impactful designs that feature fresh colors for the summer. The unmistakable style of Persol perfectly fuses with the creativity of Dolce&Gabbana, resulting in a range of new eye-catching sunglasses and optical frames. Persol x D&G 2022 Eyewear Collection - Transparent Sunglasses Click Here to discover…

Frames May 18, 2022May 18, 2022 tatiana

Artistic Eyewear from Anne-Et-Valentin: Surprising Lines and Avant-Garde Volumes

For Anne&Valentin, design and quality have always played a central role in creating their unique eyewear pieces. The renowned French brand knows for sure how to combine volumes and lines, materials and shapes, in order to get a pair of spectacles that will make you look outstanding. For nearly 40 years, the company has been driven by three simple instincts: creativity, curiosity, and visual art. Today, Anne&Valentin brings to life extraordinary sunglasses and optical frames, synonymous with high quality and…

New Collections May 15, 2022May 15, 2022 tatiana

Brand-New Retro Sunglasses from MYKITA STUDIO

Simple, functional with an idiosyncratic look – each pair of MYKITA glasses comes from an honest and uncompromising approach to construction and materials. Every new season, the renowned German brand presents ultra-stylish eyewear pieces – vibrant, colorful compositions that are destined to become trends. This time, MYKITA launches a collection of vintage sunglasses interpreted for now and here. The MYKITA STUDIO 13 design series includes oversized bold frames that bring a high-contrast graphic mood for a cool gaze. MYKITA STUDIO…

New Collections May 12, 2022May 12, 2022 tatiana

Gucci Releases the 2022 Eyewear Collection – Retro-Inspired Silhouettes for Creative People

Gucci is all about freedom: the freedom of self-expression, the freedom to wear what you want and do what you love! The Gucci 2022 eyewear campaign boldly demonstrates the House’s core principles, harmonizing timeless heritage and a contemporary edge. The new collection “An Ode to the Open Road” traces an inspiring journey through diverse eras and aesthetics mixing vintage memories with modern touches. Inspired by music and travel, the Gucci 2022 eyewear campaign immerses you in the atmosphere of the…

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