J.F. Rey® Eyewear Authorized Dealer - EuroOptica™ NYC – Page 12

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Always surprisingly innovative and striking, the J.F. REY eyewear is a celebration of artistic freedom and individuality. The world-famous brand was founded by Jean-François Rey, a French designer who has always expressed a love for provocative and ambitious eyewear styles. Taking inspiration from modern urban architecture and the natural world, he creates impressive glasses for men, women and kids. The J.F. REY design studio is the birthplace of the most unexpected ideas, which are transformed into one-of-a-kind sunglasses and optical frames. Crafted with the greatest respect for materials and the mastery of versatile know-how, the frames are high-quality and ultra-comfortable pieces. Fashion, design and high-tech features are fully integrated in the development process of the J.F. REY glasses.

Elegance and charm are the brand’s top priorities. For nearly 30 years, Jean-François Rey has been masterfully blending shapes and colors with unparalleled style and pizzazz, introducing head-turning eyewear designs. J.F. REY creates not just glasses but an emotion, a visual catch that provokes extreme excitement. Each concept is developed over the long term by the House’s studio, and adapted to different functional and aesthetic needs. Choose from modern and chic Petite Collection (designed especially for thin faces), the 1985 Collection that offers retro-inspired frames, the poetic BOZ Collection created to illuminate the wearer’s face, or the VOLTE FACE collection that demonstrates the richness of translucent and colored acetates, the finesse of the shapes.

About

The House’s artistic and cultural influences are expressed through the style of its eclectic eyewear collections. The J.F. REY brand is always in motion: it constantly works on technical innovation, the search for new materials, expression of color, comfort and quality of finish. Thus,handcrafted in Francewith the best materials and the most audacious color scheme, each pair of the J.F. REY glasses demonstrates its eccentricity loud and clear, stating its bold character and authenticity. As a result, all J.F. REY sunglasses and eyeglasses are real works of art that feature organic design, refined construction, poetic colors, and exquisite details. Awarded and recognized internationally, the J.F. REY eyewear is presented each year at salons that bring together the world of fashion and optics inParis, Los Angeles, New York, Milan, or Tokyo.

About J.F. Rey

About J.F. Rey

The dynamic and avant-garde J.F. REY eyewear designs never fail to impress. The founders of the brand,Jean-François Rey and his wife Joëlle, are not concerned with keeping up with trends and their stunning glasses are the result of a well-thought-out, artistic approach and utilizing the latest manufacturing techniques. By combining tradition and innovation, the House creates frames for everyone. Striking or discreet; exclusive acetates, aluminum, metal, or combinations, the brand offers hundreds of different options from elegant classic silhouettes to the most avant-garde styles. Stop by one of our two boutiques inManhattan, New York located on the Upper West Side (280 Columbus Ave) and Upper East Side (1249 3rd Ave)., to select a pair of head-turning J.F. REY sunglasses or optical frames for a distinctive urban look with chic.

History

The celebrated French House J.F. REY is an independent design company of high-end sunglasses and optical frames that wasfounded in 1995 by Joëlle and Jean-François Rey, who have shared their passion for stylish eyewear since they met each other. The company was built on new ideas, enthusiasm, creative freedom and technical know-how. As the brand’s Art Director, Joëlle quickly discovered her personal stylemasterfully blending acetate and colors with modern style and sophistication. Almost immediately after launching his namesake brand, Jean-François began a long and successful line of collaborations with the world-famous fashion houses, includingIssey MiyakeandMarithé François Girbaud. Those eyewear campaigns took over fashion runways by storm with their chic and extravagant designs.

J.F. Rey History

J.F. Rey History

Over the years, the House's design team has become absolute experts in mixingmetal, aluminum, acetate, titanium, leatherandrich colorways. The wood and carbon alliance also found its place in the J.F. REY eyewear collections. The designers still continue to discover new materials joining them together, all the while breaking established codes on both a creative and technical level. This is how new stunning combinations and exciting possibilities are always created. Today, the House includes four successful sub-brands, each marked by its own style and brand identity. The courage to overcome boundaries, try new things, take risks by disrupting conventions – this is why J.F. REY is scored big among eyewear aficionados and makes it stand out from the rest.

STUNNING EYEWEAR COLLECTIONS

Based on the values of artistic freedom and innovation, J.F. REY creates eclectic eyewear collections that express an elegant transgression, a differentiating and offbeat style. Nowadays, the House offers five original collections that have profoundly transformed the landscape of French and international eyewear. The J.F. REY Kids’n’Teens optical and solar collection reveals style and originality for children aged 4 to 16. The distinctive and bright frames for boys and girls take up the stylistic codes of the brand’s adult ranges. To provide better protection against sun radiation, the Kids & Teens sunglasses are made of category 3 anti UV lenses with Blue Light technology. The Petite collection is created especially for thin faces and offers a range of ultra-modern and chic glasses.

The VOLTE FACE collection by J.F.REY is a perfect combination of women’s fashion and the creative spirit of the brand. The ultra-bright acetate frames within the range feature superimposed forms with strong lines. The collection offers a wide choice of models rich in nuances and sophisticated patterns. If you’re hunting for innovative glasses to reinvent your look, the J.F.REY Boz Collection will have you covered! Organic design, poetic creations, frames conceived and designed like works of art by the House’s stylists. Each frame presents numerous colors and patterns available to perfectly fit the wearer’s face. To bring back the great classics, the brand created the 1985 Collection that represents reissues of iconic models designed by Jean-François Rey in the 80s. Retro-inspired silhouettes feature eye-catching details and bold colors. Visit our store EuroOptica to explore all collections and find the style that matches your personality.

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