Piero Massaro Eyewear: Italian Artistry Made to Be Worn

Piero Massaro eyewear takes a common accessory to a whole new level. The Italian designer sees each frame in the same way as a suit made to measure, taking various aspects such as shape, material, color, and detail into account. Unlike other brands that follow ephemeral fashion trends, the Piero Massaro eyewear is equipped with a solid brand identity. Bright acetate combinations, uncommon designs, and hand-made finishes are the unique features of each product. The core of Piero Massaro eyewear is an appreciation for individuality. The frames can be used by individuals who want their glasses to express their style. Some models are characterized by bright contrasting colors while others are made using transparent acetate, multi-layered patterns, or artistic shapes.

Craftsmanship is equally as significant as creativity. Piero Massaro frames are produced in Italy with great care regarding construction, finishing, and comfort. Rhodoid cellulose acetate and other high-quality materials are selected because of their visual properties and ability to create vivid colors and transparency. Technical aspects are taken into account as well. Patented hinge technology and precise details help maintain the design without distraction. As a result, a mix of craftsmen’s work and engineering gives eyewear an elegant finish that looks great from a distance as well as a closer look. The exclusivity is also essential in the philosophy of Piero Massaro. Instead of making frames on a large scale, the designer creates limited series. Only 100 pieces of each design and color are produced. This makes each frame more unique and brings greater interest to the collection for those who don’t want to wear the same glasses as everyone else. In addition, the limited production suits the brand’s approach to making eyewear: personal, thorough, and targeted at people who appreciate original design.

As a result, a collection somewhere between eyewear, fashion, and wearable art was created. Piero Massaro eyeglasses are capable of enhancing anybody’s character, while the sunglasses serve as a really interesting option for those who want to play with their shape or color. From optical cat-eye spectacles to big sunglasses and artistic round designs, there is no such thing as a single Piero Massaro look. The entire collection is connected by the fact that instead of creating something conventional, the brand is focused on quality.

In an industry filled with instantly recognizable logos and designs, Piero Massaro stands out. The brand’s identity is based on a unique vision rather than obvious marketing tactics. For instance, take a look at a Piero Massaro random frame and you will surely notice its unusual color gradient, the aesthetically shaped piece of acetate, or an uncommon combination of materials rather than a visible logo. The production scale is another important thing to mention. Piero Massaro does not create eyewear for mass consumption. Thus, the number of pieces in each model or color is limited. As a result, the glasses are very attractive to customers who are looking for extraordinary glasses.

Piero Massaro eyewear has certain distinctive features, such as:

• Limited production: only 100 pieces for every model and color combination which adds exclusivity to the frames.
• Rhodoid cellulose acetate of the highest quality: the material enables the designer to use intense colors, transparency, prints, and layered visuals.
• Made in Italy: the expert skills of Italian artisans is used in producing the frames.
• Exclusive color combinations: bright colors are used along with the transparent parts, Havana patterns, and contrasting colors.
• Unique shapes: classic round, cat-eye, oversized, and aviator shapes have been modified and not simply copied.
• Careful technical details: construction and hardware are designed to complement the artistic design of each frame.

These features allow identifying Piero Massaro eyeglasses and sunglasses without making them look the same. A certain model can be bright and quite vivid while another can depend on transparency or some particular shape.

Piero Massaro eyewear is strongly influenced by the longstanding Italian tradition of frame-making, but that is not the whole story. Today, the brand applies both traditional craftsmanship and innovative techniques to its designs. The frames are made by skilled craftsmen from Italy, while the materials are picked not only with regard to their quality, but also based on how they contribute to the overall design. Rhodoid cellulose acetate is one of the most important elements in the design. The material, thanks to its unique properties, allows creating different color shades. Piero Massaro creative utilizations of this material are bazical. Instead of treating color as a mere decoration, the designer implements it into the architecture of the eyewear. For instance, distinct sections of different colors can highlight the shape of the eyebrows or the temples, while hues and decorations of the acetate can make the shape less aggressive. The construction is important as well. The designer developed numerous unique technical solutions, like patented mountain hinge. In addition, use of high-quality steel has ensured the accuracy of hold construction. These little details show just how much work has gone into making this product, even though it all may remain unnoticed.

Among the numerous themes that come up in Piero Massaro collection, the following three can be highlighted:

• Craftsmanship: craftsmanship from Italy ensured that the glasses have gone through careful production, perfect assembly, treated surfaces as well as finishing of details.
• Color: transparent acetate feature, rich tones, contrasts, as well as rare combinations of colors makes color one of the main means of the brand’s design.
• Exclusivity: limited edition production employing numbers and peculiarities of the frames where only 100 pieces of each model/color made. 

These combinations greatly contributed to popularity of Piero Massaro outside Italy. One strives to receive recognition at SILMO in Paris which is a well-known event devoted to optics and glasses.

The PM001 sunglasses by Piero Massaro take the well-known aviator shape and blend it with a characteristic Italian twist. With generous proportions of 59-14-142, these sunglasses have a bold look while maintaining the appealing proportions common for aviators. The PM001 doesn’t stick to traditional styling, incorporating the bold shapes into Piero Massaro’s world of dynamic acetate and sophisticated colors. Choose between the Gray / Gray Gradient combination or the Green / Green Gradient version. Both options are understated but edgy. PM001 by Piero Massaro is a perfect choice for those looking for oversized glasses with a distinguished look.

Piero Massaro PM005 sunglasses feature a rounded shape that can now be described as modern. The measurements of the product are 52-16-142, which guarantees comfort. The way this model attracts attention is connected with its colors. The shape is usual, while the colors used are absolutely unique for Piero Massaro. Black/Violet is a bright color combination that does not transform the model into an extravagant pair of sunglasses. Black/Gray Gradient is a more classical choice for those who do not like strong color effects. PM005 is a good choice for those who are fond of round sunglasses but feel like traditional ones are too boring. The classic shape provides comfort for wearing but does not disturb the overall harmony of the look.

Piero Massaro PM924 optical glasses present their wearers with a soft, rounded shape that is distinguished by an eye-catching color scheme. The proportions of 48-22-140 give the model its compact character and spectacular bridge that sets the rhythm of eyeglasses on the user’s face. The model is created with acetate, which allows using color as a structuring element in the design of the frame rather than weight the model down with mere décor. Purple is paired with green creating an enlightening mixture that is playful and sophisticated at the same time. And, the combination of green and yellow contrast choices ensures uniformity of thought yet with brighter and more energetic sensations. The model is unisex and works wonderfully well for a number of face shapes. The round shape looks creative and slightly intellectual while the unique color spectrum makes it look non-traditional. PM924 by Piero Massaro is the best option for those who wear prescription glasses on a daily basis since the model itself is communicative enough and can tell a lot about the owner’s personality.

Piero Massaro PM949 presents the classic cat-eye design in a fresh way. Measuring 47-24-140, it features lens dimensions that are smaller than usual but come with the more typical larger bridge, resulting in proportions that are unique and more sophisticated than the usual. The frame has two color options: Transparent Green and Transparent Amber, which provide light transparency and allow for a better depth-of-field effect than any opaque color. Transparent Green adds a fresh and unconventional touch to the look, making it a great choice for anyone who wants some color without a bulky appearance. Transparent Amber has a warm tone and works well with natural and muted hues. PM949 is a bold and distinctive design without the risk of looking heavy due to its transparency. Such a combination makes it a great option for everyday spectacles and fashion-conscious individuals alike.

If you admire the unique designs and Italian craftsmanship of Piero Massaro, make sure to visit EuroOptica, the authorized retailer for Piero Massaro. Check out EuroOptica and the information about Piero Massaro eyewear available at the stores, and get help by our professional eyewear specialists. Try on shapes and colors in person and find the glasses that will fit your taste and vision requirements.

EuroOptica stores are located at 280 Columbus Avenue, New York, NY 10023, and 1249 3rd Avenue, New York, NY 10021. Both locations have a plethora of luxury and premium eyewear to choose from, in addition to proper eye care services offered. There are also appointments for eye exams and lens fittings, consultations with the eye doctors, custom prescriptions lenses, glasses repairs and maintenance.