SILMO Paris – the Optical Fair

If you ask what the optical industry’s key international event is, the answer will be obvious: SILMO Paris. It is a benchmark annual exhibition presenting new designs, collections, collaborations and latest technologies in the eyewear business. While the COVID-19 pandemic made holding the event in the full format impossible in 2020, SILMO 2021 returns to its regular, in-person format and takes place on 24 – 27 September 2021 – at the Parc des Expositions Paris Nord Villepinte. This year, the…

ic! berlin Celebrates 25 Years of Creating Exceptional Eyewear

The world-renowned German eyewear brand ic! berlin celebrates its 25th Anniversary and presents an outstanding collection of eyeglasses committed to this event. Since 1996, the company has produced high-end hand-crafted frames with an unparalleled dedication to detail. Utilizing cutting-edge technologies and innovative methods that have been developed over decades in the pursuit for perfection, ic! berlin creates real works of art. Every pair of sunglasses or optical frames is an embodiment of the passion and dedication to give life to…

ANDY WOLF & VOSSEN – Your Perfect Companions for Lazy Beach Days

Famous for its amazing collaborations with iconic brands and fashion designers, Andy Wolf never rests on its laurels, continuing to create exclusive and innovative eyewear pieces. This time, the Austrian independent brand presents a collaboration called “SOL E MAR,” the limited beach collection designed in cooperation with the textile company VOSSEN. Inspired by the coast of Portugal with all its breathtaking facets and colors, the collection includes 8 products: a beach towel, oversized beach bag, bathrobe, shirt, bucket hat and…

Gai Gherardi, the Co-Founder of l.a.Eyeworks, Got the 2021 OWA Award

The OWA (Optical Women’s Association) has announced that Gai Gherardi, the co-founder of l.a.Eyeworks, will receive the 2021 OWA Pleiades award to honor her exceptional action in the eyewear industry. Each year, the Association awards two women to support and promote their professional development in the optical sphere. As Robyn Crimmins, the OWA’s president noted, the organization is proud to honor Gai whose enthusiasm, willingness to work hard, and professionalism helped to reimagine what an eyewear brand can be. The…

ANDY WOLF. 15 Years of Unique and Unparalleled Craftsmanship

Rihanna, Bella and Gigi Hadid, Lady Gaga, Hugh Grant, Oprah Winfrey, Jared Leto, Cate Blanchett, - these are just a few names from the list of Andy Wolf celebrity fans. This year, the renowned Austrian eyewear brand, whose glasses are sold in more than 70 countries worldwide, celebrates its 15th anniversary. On this occasion, the company has planned many surprises for its dedicated aficionados. In the next while, it will present its new Spring/Summer 2021 eyewear collection, which is said…

Reveal Your Creative Potential with LINDBERG

Have you ever wished to create your own, unique pair of spectacles? With the design you like and the colors you prefer? If your answer is yes, then LINDBERG is the name to remember. This world-famous Danish eyewear manufacturer is known for its commitment to innovation and love for customization. The company claims that each pair of glasses is a product of great knowhow and craftsmanship. Their revolutionary eyewear concept, the LINDBERG building system, gives every customer the freedom to…

FACE A FACE Sunglasses are on the 20/20 Europe Cover

The international eye fashion magazine 20/20 Europe has selected the iconic frame from well-known French designer FACE A FACE to be on the cover of the January 2021 issue. A pair of stylish sunglasses Break2 (the model is wearing the color Ecialle Acajou Blue - 0078) features a luxurious play between cubic and round silhouette. The whole look combines elegance and strength, making a constructivist break between absence and presence. Strict geometrical forms pass each other and manifest themselves in…

Facebook and Ray-Ban Are Going to Produce Smart Glasses

Facebook plans to release its first pair of smart glasses in 2021 as branded Ray-Ban spectacles. The global company's CEO, Mark Zuckerberg, announced that they don't plan to equip these glasses with an integrated display, and it will not be classified as an AR device. It is not clear yet what the main features the smart glasses will have because the company keeps them a secret. Facebook announced cooperation for the development of this smart device with a well-known Italian…

Lafont Wins the Silmo d’Or Award for Best Children’s Frame

Lafont is known all over the world for its outstanding eyewear that adds an instant Parisian Chic to any outfit. With nearly a century of experience in the field, the French company has gained the international reputation of being a premium manufacturer with a deep passion for continuous development and search for innovative technologies. The brand’s expertise in pediatric optics was demonstrated at the 2020 Silmo d’Or awards, where Lafont won the Best in Category for the new HUGO frame…

Gucci released showy spectacles for Elton John

Sir Elton John is an iconic figure who excites the public more than five decades. Singer, pianist, composer, popular mainstream entertainer and one of the most eccentric pop musicians whose stage costumes look fashionable and crazy. His extravagant manner of dressing made him a favorite of many fashion designers. Elton John attracts with his sense of humor, self-irony and the brightness of his nature, which he demonstrates with childlike spontaneity, bringing color and joy to the world. For Gucci director Alessandro Michele, who is…